UI/UX Design for Tonic’s Website - Notionhive

UI/UX Design for Tonic’s Website

Tonic is a digital healthcare service in Bangladesh that aims to address the health and wellness related needs of people in an easy and accessible way.

Client NameTonic
Duration4 months
Target audienceHealthcare
SectorHealthcare
ServicesUI/UX design
TechnologyWordPress

The Problem

Outdated Visual Identity
The existing website design failed to communicate Tonic's innovative and forward-thinking approach in the healthcare space.
Lack of Industry Credibility
The design did not instill the trust and professionalism expected from a leading healthcare brand in Bangladesh.
Misaligned Brand Messaging
The website failed to visually reflect Tonic's core mission of revolutionizing healthcare, creating a disconnect between their goals and public perception.
Poor User Experience
The outdated interface made it difficult for users to engage meaningfully with Tonic's services and healthcare offerings.

Our Approach

Research & Discovery

Conducted in-depth research into Tonic's brand values, target audience, and the healthcare landscape in Bangladesh.

Visual Strategy

Defined a design direction centered around clean aesthetics, medical credibility, and modern visual storytelling.

Icon & Illustration Design

Crafted custom icons and illustrations that simplify complex healthcare concepts into digestible, engaging visuals.

Content-Led Design

Structured the website layout to prioritize health-related information, ensuring users find relevant answers quickly and intuitively.

Responsive Design

Ensured the design adapts seamlessly across all devices, making healthcare information accessible to a wider audience in Bangladesh.

The Solution We Delivered

01Eye-Catching Visual Elements

Integrated compelling icons, imagery, and illustrations that immediately capture user attention and communicate Tonic's healthcare mission.

02Mission-Driven Design

Designed each page to reflect Tonic's core purpose — making the website a true digital extension of their healthcare revolution.

03Health Query Resolution

Built dedicated sections that address common health-related questions, positioning Tonic as a trusted and informative resource.

04Cohesive Brand Experience

Delivered a unified visual language across the entire website that strengthens Tonic's identity as a modern healthcare leader in Bangladesh.

Impact, Measured in Numbers

messages generated

Revenue generated

Instagram reach

Number of orders

Amount spent

Conversion rate

Average Basket Size

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