Wear what you watch!

Wear what you watch!

Chick flicks. They say it’s where Hollywood goes to die. We all know they have a pretty bad rap for never failing to put up underdeveloped plots and characters. Yet, some time in the midst of surfing through channels on a lazy afternoon, we’ve watched

The marketing rhapsody

The marketing rhapsody

In the world of advertising, creativity cannot die. It’s like an immortal being, which can be praised, ridiculed, or even pondered upon. But it cannot ever be perished. Such is the greatness of creativity. It is quintessential in our field of work. Throughout history, we

How’s your app-etite?

How’s your app-etite?

Remember the days when you desperately called one CNG auto-rickshaw after another? No? Well, me neither. Thanks to the locally developed apps, those days seemed a lifetime ago. To make our hectic lives easier, a bunch of clever minds is trying to come up with

You bet there’s an app for that!

You bet there’s an app for that!

As a 90’s kid, I can safely say, I’ve seen the world change. This is ironic because the world is always changing. But you see, the change I’ve seen is phenomenal. I’ve seen people go from having all of their devices connected to some sort

Your hobbies matter as much as your degree. Hear me out.

Your hobbies matter as much as your degree. Hear me out.

It’s always weird when I tell people that ‘The Dark Knight,’ my favorite movie of all time, truly changed my life as a student, a professional, and a person. A strange, breathless wonder struck me when the end credits started rolling. I was in absolute

Branding: Do I really need to hire an agency?

Branding: Do I really need to hire an agency?

When it comes to branding, it’s natural to feel lost or overwhelmed by the sheer number of things that need to be done. Without a proper strategy, planning, and vision, it becomes harder to execute the steps of branding successfully. Let’s not get all serious

Branding in marketing: Let’s up your game

Branding in marketing: Let’s up your game

Branding. What a fancy word it sounds like. But what is branding and what significance does it have in the marketing of your business? Branding is the entire customer experience with your brand. Starting from the visual elements like colors, logo, UI/UX design, social media

Let’s make you a branding guru!

Let’s make you a branding guru!

It is easy to confuse the term “branding” with some mysterious force that makes your brand famous, or to think it is just the visual elements, which is actually just one part of the vast process that we know as Branding. The thing is, branding

The digital marketing bubble

The digital marketing bubble

In 2010 when my then boss told me about a new media that was going to rock our marketing worlds I wasn’t quite able to fathom it. Back then digital marketing was limited to having a Facebook page and posting a few statuses at the

Back to Top