Branding tips for small businesses

Branding tips for small businesses

Are you thinking about opening a small neighborhood café with the assumption in mind that a sophisticated issue like branding is particularly suited for the big names only? Then here is a warning for you – You are on the wrong track! Branding is a

How to create a brand identity

How to create a brand identity

What comes to your mind when you hear the name James Bond? I am pretty sure you imagine a stoic, confident, suit-clad superspy ordering his bartender “Vodka Martini, shaken not stirred” in a British accent. It does not matter whether it’s Sean Connery, Roger Moore,

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